Startup Name Generator

Why do you need a startup name?

If you want your startup to succeed, you must create a strong brand identity for your new company. A strong identity starts with a unique and memorable startup name.

Strong branding makes a memorable impression on your customers and prospects and helps you distinguish your startup from competitors.

The world's most successful startups have each built a strong brand. In fact, the brand value each has created is a significant part of their market value. Each has a unique and memorable domain and a unique and powerful logo.

We built this startup name generator to help you create a unique brand name for your new startup.

Find the perfect brand name for your new startup, in seconds.

Loved by entrepreneurs around the world

"I tried the Shopify naming generator and the results were a joke. This was simple and the names were creative."

Maria Garcia

"I appreciated the education explaining what makes a great business name."

Logan Howard

"I ran different searches swapping out keywords. I saved my favorites from each search inside the tool which made it easy to shortlist my favorites to share with my partner."

Steve Watson

"This really got my creative juices flowing. Loved seeing all the different name ideas."

Katie Hayes

Name your new business in less than 10 seconds

A unique business name in seconds

It will take some time for you to build a strong brand. But you can find a unique business name in seconds. You can generate business names and register a matching domain name for your new business in just a few clicks.

Why is a business name important?

Your brand name differentiates your business, organization, firm, products, and services from your competitors.

A strong business name communicates what your business does. At the same time, a strong brand name builds trust and credibility with your customers and prospects.

Your name is the first thing customers will see and recognize about your brand. And it will be the key to bringing back loyal customers who will zealously advocate for your products and services. In fact, every part of the marketing funnel, from finding new customers to launching win-back campaigns for old customers, will depend on how quickly a person remembers your business name.

A business name can be a real word, made-up words, or combinations of words. It's up to you to pick a name that works well for your brand. That's because nobody knows your business better than you.

5 elements of a great business name

1. Think about what you want your business name to convey. What words describe your industry, products or services? Consider words that describe the benefits of using your products or services. Finally, think about words (and phrases) that evoke the feelings you want your target audience to feel when they see your company name.

2. Keep the name short, simple, and memorable. If your customers can't remember your business name, your domain, social media username, or can't spell it, they won't be able to help promote your business.

3. Avoid narrow or literal business names. Think about how your company may evolve over time and make sure that the company name can evolve with the business.

4. Avoid plain words. Plain words make it very difficult to differentiate your company from your competitors. And, you won't be able to find a matching domain name if you pick a plain word for the name of your business.

5. Consider whether you can register a domain name and obtain a trademark. Look for a company name that is also available for registration as a domain name. It's confusing when your domain doesn't match the name of your company.